United Imaging

United Imaging wanted its new product launch to lead the experience while giving the rest of its product range clear visibility and access.

The stand needed to display many products without feeling crowded, while staying closely aligned with the brand's precise presentation standards.

A suspended LED feature highlighted the launch area, while a separate illuminated ceiling organised the remaining products within one clean architectural identity.

I led the concept, spatial planning, 3D design, visualisation and presentation, then worked directly with the client through design development and production coordination.

The project went through around ten revisions, but the original concept remained intact through to production, showing that the initial direction had understood the brief well.